Sunday 31 August 2014

Bring Color To Your Children's Wardrobes With Naartjie Kids Clothing

By Mattie MacDonald


These days it's not always easy to find clothes that your children will love. When a piece of children's clothing looks great, it's so uncomfortable that your little one will soon want to change into those old shorts and T-shirts. Then again, if the clothes are comfy, they tend to be, well, not something any fashion-conscious kid would want to wear. Luckily Naartjie kids clothing recognizes this and combines comfort with style.

A 'naartjie' is a word in South African English, derived from the Afrikaans word 'nartjie'. It's a kind of mandarin orange that's very popular with children because it's sweet and peels easily. Naartjie clothing chose the perfect fruit to name their brand after, since their clothes are children's favorites too.

The company was started in 1989 in Cape Town, South Africa. Originally the clothes were sold at Greenmarket Square, a popular flea market and tourist attraction in the city center. The first store opened in the upmarket Waterfront shopping center in Cape Town three years later and today it has stores not only all over South Africa but in the USA too, with its headquarters now based in Salt Lake city.

Most children love colors that are bright and bold and the clothing brand fulfills their every desire. Many pieces are available in fruity colors like peach, bright orange, lime green or watermelon pink. Blues and more subdued grays and browns are often used too, especially in the boys' ranges. Most pieces are made of pure cotton for comfort and bold patterns such as animals or flowers are often a feature.

While the boys' ranges tend to sport basic designs in terms of cut, the ranges for girls are quirky and cute. Even a pair of brightly colored leggings gets a unique treatment by adding frills at the bottom, for an almost psychedelic Victorian feel. Dresses and tops are often adorned with bows and frills but the loose-fitting cuts ensure that they're extremely comfortable. If you want everyone to know that your baby is a girl, dress her in an adorable onesie with a little tutu in some bright color such as purple.

Unfortunately you have to be younger than twelve to be able to wear the wonderful clothes. The company makes its clothes for boys and girls, from newborns to preteens. However, in the USA there is also a range for tween girls, which is great news for parents who don't want to see their daughters grow up too quickly but want them to retain their childlike innocence for a little longer.

The company does not only sell clothing basics. It also has accessory ranges that include footwear, headbands, watches, bags and, to protect your child's skin, sunhats. Swimwear and sleepwear are available too and you'll even find bedroom decor and bedding.

To find the perfect outfit for your child, you may want to visit a Naartjie store to look at what's available and to feel the textures of the clothes. There are stores all over the USA, in South Africa's major cities as well as in Saudi Arabia. If you can't get to a store, though, simply order online, since the company ships to 205 countries.




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