Did you know that you can use your personal profile on LinkedIn to promote your business? All you need to get going is a great professional Linkedin profile writer. On this system, there are several ways to do this, which includes more than just writing an update.You can also motivate your employees to do the same - but first of all, it is important that you consider whether you want to make your personal account available for corporate marketing, or use your company's instead.
Your standard address is hard to remember, so the chance for someone else to find your account decreases, since they will not get a good ranking on search engines. Therefore, you can change it, so it will look like more effective. You can also have it professionally written.
To change the URL, click on "Edit Profile" in the bar at the top. This will take you to your settings and you can change the small URL and "edit" button located under "Make your profile better". Since the address is being indexed by search engines, you should choose a URL that includes your name, so your profiles can come first in a search.
Either you do your update publicly available so that anyone can read, irrespective of whether they are linked with you or not, or you can choose to only make your updates visible to your network. Most companies have decided that everything should be public. That is as they also want people who are not linked to them to see their details.
In addition to links to your company's website, you can, for example, link to your blog, company account on other social media such as Twitter and Facebook. A great writer will help you add anchor text for the links. Anchor text is the text that will appear as a link on your name, and since you have the option to add three links, you can also add three anchor texts to it.
When there is something new on your website, you can use the update function to spread the word. An idea may be that when there is a post on the company blog, you can spread this through the very same method. The fact that it can spread so effectively, is also a huge reason for you to make sure all your content is written by professionals.
The options available to you include showing your activities to all, just your network (members you are not necessarily linked to, but you can still reach through your connections, your connections (members you are directly linked to), or only yourself. First think about who sees your updates and why. When you press the "Make your business visible / invisible" button, you can choose whether your activity updates are shared in your activity feed.
A like on LinkedIn is not the same as a like on Facebook. On Facebook, you like updates. This allows, among other things, when the update has been written, for people to know that it is something that you like, or agree with. On this system, however, you only do that if you want to share and spread the update. Therefore, you create spam, which is not very nice. Be careful with the "like" button and use it only when you see something of value that you want to share with your connections. To get your things liked more, hire professional writers for all of your staff's profiles.
Your standard address is hard to remember, so the chance for someone else to find your account decreases, since they will not get a good ranking on search engines. Therefore, you can change it, so it will look like more effective. You can also have it professionally written.
To change the URL, click on "Edit Profile" in the bar at the top. This will take you to your settings and you can change the small URL and "edit" button located under "Make your profile better". Since the address is being indexed by search engines, you should choose a URL that includes your name, so your profiles can come first in a search.
Either you do your update publicly available so that anyone can read, irrespective of whether they are linked with you or not, or you can choose to only make your updates visible to your network. Most companies have decided that everything should be public. That is as they also want people who are not linked to them to see their details.
In addition to links to your company's website, you can, for example, link to your blog, company account on other social media such as Twitter and Facebook. A great writer will help you add anchor text for the links. Anchor text is the text that will appear as a link on your name, and since you have the option to add three links, you can also add three anchor texts to it.
When there is something new on your website, you can use the update function to spread the word. An idea may be that when there is a post on the company blog, you can spread this through the very same method. The fact that it can spread so effectively, is also a huge reason for you to make sure all your content is written by professionals.
The options available to you include showing your activities to all, just your network (members you are not necessarily linked to, but you can still reach through your connections, your connections (members you are directly linked to), or only yourself. First think about who sees your updates and why. When you press the "Make your business visible / invisible" button, you can choose whether your activity updates are shared in your activity feed.
A like on LinkedIn is not the same as a like on Facebook. On Facebook, you like updates. This allows, among other things, when the update has been written, for people to know that it is something that you like, or agree with. On this system, however, you only do that if you want to share and spread the update. Therefore, you create spam, which is not very nice. Be careful with the "like" button and use it only when you see something of value that you want to share with your connections. To get your things liked more, hire professional writers for all of your staff's profiles.
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