Thursday, 28 July 2016

Establishing Yourself As A Renowned Bellevue Florist

By Eric Martin


Most people get delighted when they are handed a bouquet of flowers. It might be the vibrant colors, the amazing scents, or even how fragile these blooms look. However, not everyone can arrange a stunning bouquet and for this, you need a Bellevue florist. There are certain traits that make one person better than another at doing this.

You need to have an understanding of vegetation, and specifically flowers, if you plan to dabble in this business. This way, you will not end up cutting the flowers the wrong way or forgetting to water, or feed them. However, you also need some training. This can be acquired by learning from another florist, online or taking classes.

You need to have some artistic skills. This has nothing to do with drawing or sketching portraits. Plants come in a variety of colors and you will need to know which colors go together. A poorly arranged bouquet will be a horrible sight, and will end up disappointing your clients. Some flowers also complement each other, and you should identify them.

Being a good florist means being able to understand the moods and whims of your client. This will allow you to help a bride choose her wedding bouquet, and still prepare an arrangement for a grieving person. Sometimes, the person buying the flowers may be clueless about what they want. Understanding which flowers are better for which occasions and personalities, will allow you to bond with your customers, and keep them loyal to you.

Your location is another thing you have to carefully consider. Most people buy flowers impulsively, or when trying to apologize for something. With this in mind, it is better to set up shop along a street that has many commuters. Regardless of where you are, you have to market your wares. These days, this can easily be done on social media and online. A strong online presence will make it easy for potential customers to find you. It will also allow your happy clientele to leave their reviews.

Flowers are perishable. You, therefore, have to find ways to move as many stems as possible, in order to cut your losses. If you set your prices too low, you might end up compromising on the quality of the plants and might not make enough to break even. However, if your prices are too high, you will not get enough clientele.

Wedding season, valentines, and mothers day are some of the best times for florist, but some other times business might be very low. To compensate for the low sales, make your stock a bit more diverse. You can add a scented candles, paintings or even jewelry, to the list of things you sell. This way, you guarantee sales all through the year.

Before you decide to put in all your savings into opening a flower shop, do some research. Talking to other people in the business will help you network, and will also give you some tips on things like which suppliers to use. If done well, this is a business that can bring in a lot of money, but you should also love what you do, in order to stay open even during the low seasons.




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