Wednesday, 2 July 2014

The Deeper Benefits Of Having Corporate Art Collections

By Rosella Campbell


Many people would wonder why companies would pay so much to have those random paintings that clients would see in the office buildings. A lot of people ask why a company is willing to spend so much money just to buy a piece of art that no one really looks at anyway. Well what most people do not know is that there is actually a deeper reason as to why corporate art collections exist.

Of course the main reason would actually be because it really looks nice in the office. The very core reason of this act is that it is there to actually impress the people who would go inside the office because it would look nice. This would really be able to appeal to the potential business partners who would go there.

Now not only do paintings or sculptures make the office look very attractive, but more importantly, they give the place a sort of air of professionalism and class. Many people are not aware of this fact but paintings or sculptures actually have this kind of magic or charm in them that can turn a place into a rather classy place. Of course businessmen would want to make the place look professional because the office would reflect how the leaders of the company are like.

Now one of the rather minor reasons as to why businessmen would put artworks in their offices is that they are actually good for breaking ice. Now if one is in a meeting with for example, a client, there would sometimes be that moment of awkward silence in the middle of the conversation. In order to break the silence, a lot of leaders would talk about art.

Now this is especially true for the businessmen who are actual art collectors who love looking at paintings or sculptures. If one is a true art collector, then he does not need to worry about an ice breaker because he will naturally be able to talk about his art pieces with such enthusiasm. This shows that he is actually a very cultured and interesting person.

Now another benefit that having a painting in the office is that it shows that the owner of the business supports local artists. This will reflect really good on the image of the company because the company is doing something that is good for the community. They get good public relations and also help the artists who make the paintings.

Now aside from that, another benefit of having paintings is that it is actually very calming to the eyes of people. Now there are times that there would be tension in the room because of intense business meetings. Believe it or not, these paintings may actually calm the brain of anyone who looks at it.

So now if one would go to an office and see a lot of paintings or sculptures, he would now know why these things are there. The purpose of these things are to simply make the company have a better image. These are only some of the ways that art collections have improve the image of the company.




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